Crafts

Although the handicraft industry with export turnover is not high compared with many other items, but bring foreign currency funds have a very high proportion of its exports.
 
The handicraft products (handicrafts) have relatively high growth rates in recent years, an average of about 20% / year, creating jobs for 1.3 million people.
 
In 2009, exports of handicrafts nearly $ 900 million. As of May 8, 2010, some items such as rattan exports totaled $ 135 million, $ 200 million more ceramic ...
 
Commodities with high profit margins
 
Although there handicrafts sector exports are not high compared to many other export commodities, but handicrafts bring about exchange earner for the country with a very high proportion of its exports, with the face handicrafts products almost 100% of the value of exports, remaining well over 80% of exports.
 
For every $ 1 million in exports of handicrafts sector, the rate 5-10 times higher than the mining industry; jobs from 3 to 5 thousand employees. Thus, the group of handicrafts products are classified as large export potential and high profit margins.
 
Production of handicrafts have an important role in the restructuring of the rural economy, the industry attracted many workers to participate as exports, contributing to poverty alleviation in rural areas.
 
Currently there are over 2,000 different villages with more than 1.3 million workers in the handicrafts sector and approximately 1,120 businesses exporting handicrafts.
 
However, exports of goods handicrafts Vietnam is still facing challenges and market quality. It is possible that Vietnam now investing too little for market research, especially in the market dedicated to prototyping and design. So, a lot of crafts Vietnam no apparent use and not directed at a specific market to dominate it.
 
Second, the poverty of styles, designs and types. Currently, about 90% of handicrafts export products are manufactured according to the designs of overseas orders. This will solve the output good product but in the long run will do "thwarted" the creative ideas of the artisans and tradesmen, the effectiveness of record low. A product with a beautiful design, unique design can provide 4 times more valuable than conventional models.
 
According to the Chairman of Vietnam Association of village, the production scale of the village, the production base of handicrafts mostly small, odd. Moreover, the lack of coherence and cooperation between institutions has led to inadequate capacity to meet large orders.
 
To towards sustainable development
 
To expand export markets put products handicrafts sustainable development aims to export 1.5 billion handicrafts products in the future, the industry experts offering solutions.
 
First, the production of handicrafts enterprises should actively build links back to villages or clusters produced handicrafts. Each cluster or village may by 5-10 business partnership established to support each other in business activities such as production sharing contract or assignment large segment of production.
 
Second, enhance product quality inspection after production, to ensure uniformity and quality stability, while overcoming the defective products, to improve our products to ensure the aesthetics , safe to use, strengthen the trust of customers for its handicraft products.
 
The third is to strengthen the collection of information in various forms to ensure capture the needs, habits and customs of each locality, as well as the policy provisions on import standards designed production products suitable for promotion to expand export markets.
 
In addition, to increase the richness of product design, the need to promote innovative design styles to suit the tastes and needs of consumers.