Handicraft Industry in Vietnam

Handicraft industry is one of the oldest traditional industries as well as export value creation. In addition to these successes, the industry is also facing difficulties. 
Overview: 
 
In Vietnam, the handicrafts sector starting from the village and ends with the export market including artisans, craft workers, handicraft export company and the government of Vietnam. Artisans and craft workers is the product manufacturers. Artisans create furniture handicrafts in the village they live, with local supplies, they maintain this industry over a thousand years. Crafting furniture is usually made by a village. People who are not usually do manual labor in fields directly or indirectly support the production of handicrafts, such as collecting materials, transportation of raw materials or finished products arrive. After that, the company exports handicrafts items responsible for product marketing worldwide with the help of the government of Vietnam. It can be said that the Vietnamese government with regulations in exporting handicrafts play an important role. Thus, the distribution must work together to achieve success. In addition, the field of handicrafts to be successful there must be many artisans, craft workers and to achieve higher export revenues. 
 
Handicraft villages in Vietnam: 
 
First, here is a word for most community located in suburban and rural areas with traditional handmade crafts. The appearance of the village handicrafts began in the year 20 BC. The development of craft villages in Vietnam oldest is the same time as the development of cultural, social and Vietnam in general agriculture, handicraft villages are part of the history of Vietnam. Most craft villages are concentrated in the Red River Delta including Hanoi, Bac Ninh, Thai Ninh, Nam Dinh ... There are some villages in Plateau, Central Plains and South. These villages such as Ha Dong silk, Phu Vinh bamboo and rattan village and Bat Trang pottery were present from approximately 1,700, 700 and 500 years ago. In addition, the craft village where not only is the production of handicrafts, as well as a source of material made handicraft items. 
 
Currently, the popularity as well as the presence of craft villages as well as commercial activities of the handmade products is heavily dependent on government Vietnam. The government has recognized the importance of economic and cultural aspects of the village, so they are encouraged to introduce handicraft products to foreign tourists. Moreover, the craft village also received government subsidies to be competitive in the market of international handicrafts. 
 
Current Situation of exports handicrafts Vietnam: 
 
Vietnam is one of the largest exporters of furniture art and handicrafts in Asia, with the average export rate of 13% annually in recent years. Vietnam handicrafts are exported to 163 countries and territories. Europe, ASEAN, the Americas, Australia, China, India, Malaysia, Germany and Ukraine is one of the important export market for the first annual Vietnam crafts, such bags, umbrellas, caps, bamboo, ceramics, rattan, bamboo, wood products. Export sales of handicraft items Vietnam has witnessed Tremendous growth in 10 years, from 274 million in 2000 to 880 million in 2009 In 2009, revenues decreased due to the economic crisis global. Export sales of the first quarter of 2010 was $ 180 million. In the first quarter of 2010, the export market is the United States, Japan, France, Germany, Taiwan. 
         
From 04/21/2012 to 18/4, has art exhibits and maps handicrafts is Lifestyle Vietnam was held in Ho Chi Minh by association handicrafts exporters Vietnam in cooperation with the Ministry of Industry and Trade of Vietnam. The exhibition is a good opportunity for businesses in this area to catch up with the trend of customers, so they can figure out the best way to produce goods in accordance with customer needs. In addition, field production of handicrafts Vietnam ranked second in Asia after China. However, we have the advantage that importers tend to leave China to move to South Vietnam to find suppliers. 
 
The reason for the success and difficulties: 
 
Recent successes of the craft industry Vietnam may be due to several factors: 
 
_ First, due to the economic transition from a centrally planned to a market economy has affected the expansion of handicraft industry. The opening of Vietnam's economy calls for the opening of Vietnam in the international market. As a result, the government of Vietnam has opened export activities. In addition, handicraft industry also does not require high production costs, this allows business development at low cost.

_Thu Second craft had received encouragement and support from the government of Vietnam because realize the potential of the craft industry in the international market. The incentive here is in the form of tax incentives, the opportunity to get more land with opportunities for learning and development for ethnic minorities. 
 
_Cuoi Same, the popularity of crafts with the West also contributed to the success of the craft industry in Vietnam. Globalization and tourism have also introduced Vietnam handicrafts to tourists, foreign users. These items are great for people looking products overseas, they can relate to the craft villages have made it.

However, the industry is also facing many difficulties, such as the number of designs is limited, handcrafted small companies can not afford to win large contracts. It is difficult for the craftsmen to build brand expanding market scale. In this industry, China and India seem to occupy more advantage. In addition, market method to predict market channels and poor amateurs who do not make the achieved export sales targets. So, want to help this sector grow, first to upgrade production technology requires financial support from the government. In addition, the villagers have to work together to expand the brand, improve production and boost export earnings.